Biography
Expert and innovator in the field of events and events marketing. Specialising in marketing through story. Bachelor of Economics and social studies, University of Khartoum. Masters degree in events and conference management, University of Westminster. Innovator, IBTM. Diploma, London academy of media, film and TV. Photographer, artist and poetry writer during breaks. With over 17 years of experience in events, experiential marketing, and community-focused initiatives, Eman built a career around designing meaningful experiences that spark cultural exchange, economic participation, and community empowerment. Eman journey in the events industry has equipped her with a multi-disciplinary skill set across strategic planning, storytelling, events marketing, filmmaking, and photography. Eman led and collaborated with teams to deliver high-impact events and campaigns across the UK and internationally — from EXPO 2020 Dubai to flagship UK events such as World Halal Food Festival, London Muslim Shopping Festival, GPU Festival, and Eid Festival. Eman work has been recognised through industry awards, and she had the honour of sharing her research on storytelling in events at global platforms such as the Innovation Zone at IBTM World in Barcelona. Today, alongside her events career, Eman is the founder of OWN IT — a lifestyle brand born from a personal story and built to empower women to create their own solutions rather than wait for them. What started as a creative response to a simple everyday need has evolved into a brand that champions confidence, ownership, and self-expression through design and community.
Location
Own It, London, United Kingdom